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“Strawberry Brunette” is autumn’s juiciest hair color trend
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Over the past few months, we’ve seen everyone from celebrities to influencers change their hair color in favor of a reddish hue. Whether it’s Gigi Hadid’s switch from blonde to dark auburn or Kendall Jenner’s new copper hue, it’s safe to say that red is the It color of the season.
If you’re a brunette who’s been interested in trying the trend but unsure how it would look on top of a darker hair color, fall’s latest obsession called “strawberry brown” might be perfect for you. Similar to the look of a chocolate covered strawberry, the trend mixes a shade of red over a brunette base. Below, we’ve asked Jason Lee, colorist and founder of Mela & Kera, to break down everything there is to know about the trending shade, from choosing the right shade to how to care for it at home.
“The same way we understand strawberry blonde to be when we add reddish-gold tones to blonde hair, strawberry brown is the latest trend to add reddish tones to brunettes,” Lee tells POPSUGAR. “While the term ‘strawberry brunette’ conveys the sense of a ‘rosy’ shade on brown hair, it is now more inclusive of a range of red tones from burgundy to copper.”
While there are no hard and fast rules when it comes to which shade works best for your specific skin tone, there are a few guidelines to keep in mind. “One thought process is that deep reds like burgundy or mahogany are good on darker skin tones,” says Lee. “Neutral skin tones that aren’t too warm can wear red hair colors that are both warm and cool.” He adds that warmer skin tones typically work well with warmer red tones, like true reds and coppers, while fair skin tones often do better with cool, blue-toned reds.
But at the end of the day, your shade of choice comes down to personal preference, and if you’re having trouble deciding which color best suits your skin tone, you can always ask your stylist for recommendations based on your current hair color. Lee adds that you may need to lighten your brunette tone depending on how vibrant you want your strawberry tones to appear. “The more vibrant the tone, the more you should lighten your hair,” he says.
This article originally appeared on popsugar.com